“Developers and businesses can now try new APIs and products that make it easy, safe and scalable to start building with Google’s best AI models through Google Cloud and a new prototyping environment called MakerSuite,” said Google Cloud CEO Thomas Kurian in a blog post.
Google’s AI investments
However, the biggest development for businesses is that the apps are being dragged in line with ChatGPT’s own feature set, being able to take prompts like “Job post for a regional sales rep” or “Vegetarian pasta recipe” and turn them into text.
Only “select” developers can access the Google Cloud tools in private preview right now, although it promises that a waitlist will be opening soon. It’s a similar case for Google Workspace’s new generative AI features, which will only be available to “a limited number of trusted testers” in the next few weeks.
And perhaps it’s good that Google seems to be taking its time getting its AI implementation for Workspace right, given that Bing’s implementation of ChatGPT was threatening users until Microsoft stepped in.
So, despite that “code red” in December 2022, it’s not quite the case that Google Cloud, a subsidiary of the tech giant with an annual run rate (ARR) of around $29 billion, is chasing the tail of a trend or caught in an arms race with its main competitors.
Kurian did announce in February 2023 (notably after Microsoft’s own announcement of its partnership with OpenAI) that Google was investing over $300 million into Anthropic – an AI startup composed of several former OpenAI senior executives but claims that the similar investments had been happening “for years.”
Its ultimate aim, with that investment, is to power Anthropic’s chatbot, Claude, with Google Cloud infrastructure.
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